Comet Calendar

OSIM Research Seminar Series - Dr. Brian T. Pentland

Friday, September 24, 2021 10:30am to 12pm

Virtual Event

Dr. Brian T. Pentland, Michigan State University
The Main Street Capital Partners Intellectual Capital Endowed Professor
Department: Accounting and Information Systems,

ONLINE via Microsoft Teams
To attend, please request a seminar link via email: 

From Lock-in to Transformation: A Path-centric Theory of Emerging Technology and Organizing

Abstract:   We offer a path-centric theory of emerging technology and organizing that addresses a basic question: when does emerging technology lead to transformative change? A path-centric perspective on technology focuses on the patterns of actions afforded by technology-in-use. We identify performing and patterning as self-reinforcing mechanisms that shape patterns of action in the domain of emerging technology and organizing. We use a dynamic simulation to show that performing and patterning can lead to a wide range of trajectories, from lock-in to transformation, depending on how emerging technology-in-use influences the pattern of action. When emerging technologies afford new actions that can be flexibly recombined to generate new paths, decisive transformative effects are more likely. By themselves, new affordances are not likely to generate transformation. We illustrate this theory with examples from the practice of pharmaceutical drug discovery. The path-centric perspective offers a new way to think about generativity and the role of affordances in organizing.

Virtual Event

Naveen Jindal School of Management
Sora Jun and Junfeng Wu
Dr. Junfeng Wu [972.883.5053] Dr. Sora Jun [972.883.5046]

Lectures & Workshops


UTD strives to create inclusive and accessible events in accordance with the Americans with Disabilities Act (ADA). If you require an accommodation to fully participate in this event, please contact the event coordinator (listed above) at least 10 business days prior to the event. If you have any additional questions, please email and the AccessAbility Resource Center at

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